The big advantage is that February 14 is perhaps the biggest unused day on the calendar. On Valentine’s Day 2017, Americans spent about $18.2 billion on gifts, from flowers and chocolates to gifts like flowers and chocolates. Here are some amazing ideas for Valentine’s Day charities!
Say it With Flowers
The little secret is that you involve the local scout group, who are always looking for ways to get involved in social issues. By making your supporters an integral part of your organization, you can show them that you care about them just as much as you care about them.
If you are like most people, you probably answered “The Red Cross” and come to mind first, but how can you make Valentine’s Day charities for your organization? Here are a few simple approaches that dovetail with the hallmarks of the holiday (no pun intended), but behave a little differently.
Chocolate Covered Fundraising
The more you implement this idea, the more effective it will be, and the less likely it is that you will have to repeat it every year by taking a day off.
Organize a sales campaign in your school, office, or community to support this cause. Flowers are the means of communication on the day, and roses and carnations can contain vouchers that tell how an additional $5 or $10 will go to survivors of domestic violence or create a safe space for LGBTQ youth. Here are some tips on how to do this on Valentine’s Day, as well as some of the most effective ways to donate.
Guess the Love
Some organizations use VolunteerMatch to find support, so make sure you are well-stocked for the holidays. Think about how gift wrapping works with department stores and negotiate a portion of the proceeds from the sale for your cause. Flowers may not need gifts – but it’s a way to add value when you receive your donation. Add your own note to the flowers to explain your reason and remember how it works in a department store.
Create a variety of chocolate-covered fruits and other sweets you can sell, such as chocolates, candies, cookies, cakes, and even chocolate bars.
Be unique when you connect your products to things, think about what your product represents in your branding. Remember to serve pink ribbons in October or use a candy that no one eats (there are some great chocolate ideas on Pinterest too).
Charity Date Auction
You can raise a glass, accept donations by guessing the amount, or just put a heart on the winner’s head, ice bucket style. They should get away with it because the required abdominal pain always comes, but only as long as they win.
Named Cause Gifts
Be careful, this is a charity event, not just a fundraiser, but a community event. We want to ensure that the community understands the expectations of this event and that it does not become an episode of aid workers being arrested.
The biggest key to using the holiday for fundraising is an accessible, peer-to-peer idea that combines with consistency. To really get something stuck, organizations must maintain a dogged consistency by strengthening the idea year after year with consumers, strengthening it year after year with consumers, and maintaining a dogged consistency throughout.